Mini Book Review – “Small Giants: Companies That Choose to be Great Instead of Big” by Bo Burlingham
I recently had the good fortune to discover “Small Giants”, a book written by Bo Burlingham, one-time executive editor at Inc. magazine. Rather than prescribe the latest “10 rules of this” or “9 effective methods of that”, Bo leads readers on an exploration of 14 different companies and how they’ve accomplished that which many corporate denizens are in constant search of – job-related success and happiness. The industries, methods and personalities that are highlighted in this book are disparate, but are all interesting, even if they don’t seem familiar. While two deli owners in Ann Arbor, MI, a tattooed punk-folk singer from Buffalo, NY and a hippie builder from California don’t appear to have anything in common on the surface, Bo Burlingham manages to weave a slender thread through every single personality and business highlighted in the book and cinches it to create a cohesive story that is entertaining, informational and inspirational.
“Small Giants” is a relatively simple read and serves as the perfect antidote for the somber mood that the business world is currently in. The book also offers hope for people who long to find ‘the perfect’ job and to those who believe they know how to do ‘it’ better than the way their companies currently do. You can read more reviews of the book at Amazon.com or visit the book’s site at Smallgiantsbook.com.
